The Founders
Sandra and Sophia are two Franco-Tunisian sisters, passionate about beauty in all its forms.
One is a beautician and hairdresser, the other, an engineering student in life sciences.
The complementary nature of their skills has allowed them to develop expertise in the field of hair cosmetics.
Their approach through the chemistry and biology of chemical components and hair, and their desire for innovation in the French market, have been key drivers of their success.
The Soul of Soya Beauté Through Our Logo
First, the vertical S evokes the representation of a hair. Then, the horizontal S symbolizes infinity and durability. If we look closer, these two S's (horizontal and vertical) also embody the two sisters behind Soya Beauté.
The loops represent cells (biology) as well as roundness and femininity.
Soya Beauté was born from this reflection.
Timeline
2020
Soya Beauté was born during COVID. At home, they tested over 50 straightening and Botox hair care products. Disappointed with existing options, they launched their own range adapted to all hair types, offering tangible, immediate, and long-lasting results that promise a stunning transformation.
2021
Their service is popular, and little by little, they are developing a loyal clientele. OL players, such as Amandine Henry, Perle Moroni, and Sarah Bouhaddi, trust them. Since then, they have been supporting and using Soya Beauté products.
2022
The opening of the doorstep salon in Lyon 7th, specializing in hair straightening and treatments, marks a turning point in Soya Beauté's history.
OUR VALUES
WHAT DO WE WANT?
Objectives
At Soya Beauté, we strive to beautify every single hair fiber. We aim to adapt to every request and challenge. Indeed, our goal is to deliver long-term results and to share our best tips with other hairdressers during training sessions.
Ambitions
Our passion is to illuminate every strand of hair, and our ambition is to become the national benchmark supplier for your hair straightening and treatments. We are committed to meeting every request and solving every problem. Our ultimate goal is to offer you lasting results and to share our expertise with other hairdressers through the excellent training courses we offer.
OUR COMMITMENTS
Here, every client is welcomed with respect, kindness, and discretion.
We are committed to providing an inclusive and confidential space where everyone can feel safe and free to be themselves.
Hijab-friendly
In this approach, our salon is designed to respect your privacy. It is secluded, allowing our veiled clients to enjoy their service in a serene and private space.
You are always welcome, and we do everything we can to make you feel respected, heard, and valued.
Our customers
At Soya Beauté, the relationship we build with our clients is as precious as the treatments we provide.
We don't just style hair: we listen, we support, we advise.
Your satisfaction, your loyalty, and your feedback are our daily motivation.
Over time, we have developed genuine connections with some of our clients, as is the case with Leila, and these are the kinds of things we cherish at the salon.
